Best Digital Agency in Islamabad
Top 10 Website Mistakes Pakistani Businesses Make (And How to Fix Them)
Introduction: Why Website Mistakes Are Costing You Customers
In today’s digital-first world, your website is often the first impression your business makes. But for many Pakistani businesses, a poorly designed or mismanaged website can do more harm than good. From outdated visuals to SEO issues and slow load times, common website errors are quietly driving potential customers away.
At Takhleeqat.pk, we specialize in web design in Pakistan, helping startups and small businesses fix these costly mistakes. This blog will explore the top 10 website mistakes Pakistani businesses make—and more importantly, how to fix them.
Welcome
Develop & Grow
🚀 Takhleeqat.pk is here to help. Whether you’re starting from scratch or migrating from Daraz or Instagram, we handle everything from strategy to execution
1. Not Having a Website at All
The Most Common Mistake
Many businesses in Pakistan still rely solely on social media pages or word of mouth. Without a website, your brand lacks credibility and visibility on search engines.
Fix: – Invest in a professional, SEO-friendly website. – Highlight key information: services, contact, location, and testimonials.
As we discussed in our blog on [Why Your Business Needs a Website in Pakistan], a website works for you 24/7 and builds lasting trust.
2. Poor Mobile Responsiveness
Over 70% of Pakistani Users Are on Mobile
If your website doesn’t work properly on mobile phones, you’re losing a huge chunk of your audience.
Fix: – Use responsive design that adjusts to all screen sizes. – Regularly test your site on Android and iOS devices.
Takhleeqat.pk ensures all websites are fully mobile-optimized as part of our development packages.
3. Slow Loading Speed
Every Second Counts
If your site takes longer than 3 seconds to load, most users will bounce. Google also penalizes slow websites.
Fix: – Compress images and use modern file formats (e.g., WebP) – Use a CDN and enable browser caching – Choose fast hosting servers (local hosting is a plus in Pakistan)
Pro Tip: Use tools like Google PageSpeed Insights or GTmetrix to diagnose issues.
4. Cluttered or Outdated Design
First Impressions Matter
A messy layout, inconsistent fonts, or 2010-era design instantly kills credibility.
Fix: – Stick to clean, modern, and minimalistic layouts – Use 2–3 brand colors consistently – Make sure your website is aligned with your brand identity
A local clothing brand revamped their homepage with us and saw a 38% rise in conversions.
5. No Clear Call to Action (CTA)
What Do You Want the User to Do?
A user lands on your site—then what? Without clear CTAs like “Book Now,” “Shop Now,” or “Get a Free Quote,” you’re missing out on leads.
Fix: – Add CTAs on every major page – Use action-driven words: “Try Free,” “Call Now,” “Download Guide” – Make CTAs visible above the fold
6. Ignoring SEO Basics
No SEO = No Visibility
Many businesses launch a beautiful website but forget to make it searchable. If Google can’t understand your site, it won’t show up in results.
Fix: – Use keyword-rich meta titles and descriptions – Add alt text to images – Structure content with H1, H2, H3 headings – Submit your site to Google Search Console
Want more help? See our full guide on [SEO for Small Businesses in Pakistan].
7. Missing Contact Information
Trust Starts With Accessibility
If your visitors can’t find your phone number, email, or address quickly, they won’t trust you.
Fix: – Include contact details in the header, footer, and a dedicated Contact Us page – Use contact forms and clickable phone/email links – Add Google Maps integration if location-based
8. No SSL Certificate (HTTPS)
Security Matters More Than Ever
Sites without HTTPS are flagged as “Not Secure” by browsers. This scares users and harms SEO.
Fix: – Install an SSL certificate (many are free via Let’s Encrypt) – Ensure all pages redirect to HTTPS
At Takhleeqat.pk, we include SSL as a standard for all our website projects.
9. Broken Links and Errors
Nothing Says “Unprofessional” Like a 404
Links that go nowhere, images that don’t load, or missing pages ruin the user experience.
Fix: – Regularly check for broken links using tools like Screaming Frog or Ahrefs – Set up custom 404 pages with helpful links – Fix all redirects and test new content before publishing
10. Lack of Analytics and Tracking
You Can’t Improve What You Don’t Measure
Many businesses don’t use tools like Google Analytics, missing valuable insights.
Fix: – Install Google Analytics and Search Console – Track user behavior: bounce rate, time on site, top pages – Use this data to improve UX and marketing efforts
We offer monthly reporting services to help you make sense of your web traffic.
A well-designed website isn’t just a luxury—it’s a growth tool. By avoiding these 10 common website errors, Pakistani businesses can enhance credibility, drive more traffic, and increase conversions. Whether you’re just starting out or already online, it’s never too late to improve
Takhleeqat The
Why Choose Takhleeqat.pk to Build Your Online Store?
Years of Experience in designing e-commerce websites in Pakistan and abroad
Platform Agnostic – WordPress, Shopify, Laravel, React
Integrated Digital Marketing – SEO + Social Media + Ads
Affordable Packages for startups and SMEs
Ongoing Support and performance reporting
🟢 Client Success Story: A home-based clothing brand in Lahore increased its monthly revenue by 220% after a Shopify site launch and SEO campaign managed by Takhleeqat.pk.
Get a Free Consultation Today and start your digital journey with confidence
Takhleeqat.pk
Phone: +92 346 6444449
Email: [email protected]
Frequently Ask Questions
Not having a website at all, or having one that’s outdated and non-mobile-friendly.
Check if your pages rank in Google, use tools like Search Console, and audit your content for proper keywords and meta tags.
A CTA (Call to Action) guides visitors toward what you want them to do, like calling you, making a purchase, or filling a form.
Yes. They frustrate users and reduce your SEO score. Regular link checks are crucial.
Absolutely! We offer full website audits, redesigns, SEO optimization, and more tailored for businesses in Pakistan.